Ingelectus was founded with the aim of providing innovative electrical solutions to the sector to help drive the energy transition – the great challenge of our century.
Its projects and services focus on renewable integration, which is reflected in the main colours of the new brand and in the logo, shaped like a wind turbine in motion. It can also be interpreted as a sun. With the new logo, the company seeks to convey its dynamism: adaptability to change, continuous learning and a constant search for new challenges in the sector.
In recent years, Ingelectus has placed particular emphasis on developing new products and improving existing ones. The rebrand now provides an opportunity to give greater visibility to these products and to get closer to potential customers.
The new visual identity also comes with a renewed positioning on social media, with a presence on LinkedIn to continue sharing activities and projects of interest to the sector. This, together with the blog content, will help build a stronger link between the solutions we develop and the society they are intended for.
The change has been welcomed enthusiastically by the Ingelectus team and by the academic community of the Department of Electrical Engineering at the University of Seville, who founded the company in 2012. In the words of Daniel Morales, the company’s CEO:
“This new identity perfectly reflects our idea of what the company is.”